The short answer
The 767 qualified leads our main Meta campaign produced in the week to 5 September 2026 averaged $87,652 in monthly revenue against a $30,000 floor, and requested $92,408 on average against a $15,000 minimum. Transportation and trucking was the largest industry by a distance, restaurants and food service second, landscaping close behind. The deals clients report funding from leads like these average $60,000 to $65,000.
A minimum is not an average. The gates on the form say $30,000 a month and $15,000 requested, and a reasonable assumption is that most merchants clear them by a little. They do not. These are the numbers for the 767 leads the main campaign produced in one week.
| Gate on the form | Across the 767 | |
|---|---|---|
| Monthly revenue | $30,000 or more | $87,652 average |
| Amount requested | $15,000 or more | $92,408 average; $25,000 to $500,000 requested |
| Time in business | Six months or more | Cleared by every lead |
| Bank statements | Four months available | Cleared by every lead |
| Phone | Mobile, verified by one-time passcode | Every lead |
| Funded deal size | $60,000 to $65,000, client-reported |
Who they were
Transportation and trucking was the largest industry by far, at a little over a third of the week. Restaurants and food service was second and landscaping a close third. That mix is typical for us: trucking is usually the top industry, and restaurants or one of the home-service trades sometimes overtakes it depending on which messaging pocket the spend is concentrated in that week. It is a mix that pays differently from a retail-heavy one, and it is worth knowing before the leads arrive.
Why the averages sit so far above the gates
Part of it is the halving rule: the creative now names $100K a month or more, over three times the $30,000 floor, and the merchants who arrive average about half of what it says, which lands well above $30,000. Part of it is that the gates remove the bottom of the distribution and nothing removes the top; a $400,000-a-month merchant clears every question on the form as easily as a $35,000 one. The requested amount is the more surprising figure, and it reads as merchants asking for what they would like rather than what they will be offered. The $60,000 to $65,000 that clients report funding is the number to plan on.