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MCA leads by vertical

MCA leads for e-commerce and retail

Inventory-driven, with a use of funds that is almost always a purchase order. These are fast conversations — the merchant knows exactly what the money buys and exactly what it returns — and the deals close quickly when the statements support them.

Typical revenue
$30K–$200K/month
Typical advance
$20K–$100K
Price per lead
$60

What a e-commerce and retail file looks like

Inventory-driven, with a use of funds that is almost always a purchase order. These are fast conversations — the merchant knows exactly what the money buys and exactly what it returns — and the deals close quickly when the statements support them.

Seasonality

The most pronounced of any vertical. Fourth-quarter revenue can be several times a summer month, so which four months the statements cover changes the file entirely — and the capital need almost always precedes the season rather than following it.

How this vertical underwrites

  • Platform payouts — marketplaces, payment processors — arrive on settlement schedules that make deposits look batched rather than daily.
  • Inventory cycles mean cash converts to stock and back, so a low balance month can be a healthy business mid-cycle.
  • Chargeback and refund rates matter more here than in service businesses and are visible in the statements.
  • Growth can look like volatility. A business tripling year on year has statements that read as erratic to a pattern-matching underwriter.

The general order underwriters work in is covered in what funders actually look at. The points above are what differs here.

Why e-commerce and retail deals get declined

Elevated chargeback or refund activity

Revenue concentrated on a single platform or channel

Balance consistently drawn down into inventory with little cushion

Very recent trading history in a category with high failure rates

Funder appetite

Moderate to good, and improving. Funders have become more comfortable reading platform settlement patterns than they were, but concentration on a single marketplace remains a genuine concern.

How we handle verticals

The feed is a round robin off live traffic, not a menu — we cannot promise a pure feed of any single industry. What we can do is tell you honestly whether the volume exists to weight your feed toward e-commerce and retail, before you spend anything.

Questions

$30K–$200K/month, with advances typically landing at $20K–$100K. Every lead clears the same six minimums regardless of vertical — $30K+ monthly revenue, $15K+ requested, six months trading, four months of statements available, U.S.-based and mobile-verified by a 6-digit code.

Not exclusively. The feed is a round robin off live traffic rather than a menu, so a pure single-industry feed is not something we can honestly promise. We can weight your feed toward a vertical where the volume supports it, and we will tell you plainly before you order whether it does.

Elevated chargeback or refund activity, most commonly. The others worth screening for on the first call are revenue concentrated on a single platform or channel, balance consistently drawn down into inventory with little cushion, very recent trading history in a category with high failure rates.

$60 per lead across every vertical, with a 25-lead minimum. A feed filtered to merchants doing $50,000 a month or more is $70. Full pricing and the market context is on the buy page.

Get started.

We will tell you straight up if we cannot help you. No commission deals, no free trials, no chasing you for three weeks.

15 minute call

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