Exclusive leads
Lead records sold to a single buyer rather than shared between several.
The word is used loosely. "Exclusive at time of sale" can mean the record returns to an aged-data pool after 30 or 365 days, which is exclusivity with an expiry date most buyers never ask about.
Why it matters to a broker
Ask two things in writing: how many businesses receive this record, and is it ever sold again in any form at any point in future. The second question catches what the first misses.
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— Alex