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MCA lead cost per funded deal calculator

What an order of leads costs you per deal that funds.

Your funnel.

Our exclusive leads are $60, flat.

The share you actually reach.

Of those contacted, the share that becomes a file.

Of approvals, the share that funds.

What the order returns.

Cost per funded deal
$1,515
Return on spend
4.1×
Deals funded
2.0

One deal per 25 leads.

Spent
$3,000
Gross commission
$12,276
Net
$9,276

At these rates you could pay up to $246 a lead and still break even.

Where they go.

Leads bought50
Contacted30
Submitted12
Approved6.0
Funded2.0

How it is calculated.

Spend. Leads × cost per lead.

The funnel. Each stage is a percentage of the one above it: contacted of leads, submitted of contacted, approved of submitted, funded of approved.

Cost per funded deal. Spend ÷ deals funded.

Break-even cost per lead. Gross commission ÷ leads bought. Above this price the order loses money at these rates; below it, it makes money.

Where it stops being reliable

  • It costs nothing here to type an 80% contact rate. Use the rates your CRM actually reports, not the ones you would like.
  • Rep time is not in this model. A funnel that needs twelve dials a lead and one that needs three can produce the same cost per funded deal and completely different economics.
  • Commission is modelled as points on the advance. Clawbacks on early default are real and are not deducted here.

Questions.

Book 15 minutes with Alex.

We will tell you straight up if we cannot help you.

Read this before you book.

  • ✗We do not offer free trials.
  • ✗We do not give discounts.
  • ✗We do not do commission deals.
  • ✓We require an upfront investment to work with us.

If you are not able to invest into getting more leads for your brokerage, do not book a call.

— Alex