How landscaping underwrites
What differs here from the general order underwriters work in.
- Seasonality is not a red flag here, it is the business. What matters is whether the file shows a full cycle or only a slice of one, and whether anyone explained which.
- Snow removal contracts carry many northern operators through winter and completely change the annual picture. A landscaper with plough contracts is a year-round business; one without is not.
- Equipment is capital-intensive and frequently financed, so prior liens across mowers, trucks and trailers are common.
- Commercial contracts pay on net terms while residential pays on completion, so the mix decides how quickly revenue becomes cash.
The general order underwriters work in is covered in what funders actually look at. The points above are what differs here.
Why landscaping deals get declined
Screen for these on the first call.
- Four months of statements drawn entirely from the off-season
- No winter revenue and no reserve to service a daily remittance through it
- Equipment finance already secured across the fleet
- Commercial receivables on long terms with no visible collection history
Funder appetite
Which funders want this paper, and when.
Reasonable in season and thin out of it. The practical reality is that funders price the same business differently in May and December, which is one of the few places where when you submit is worth real money to the merchant.
Seasonality
The defining feature. In northern states, revenue runs from March to November and collapses to near zero without snow contracts. Southern operators run closer to year-round with a summer peak. A December submission on a Michigan landscaper is a different deal from a June one.
How we handle verticals
Leads are assigned in rotation off live traffic, not picked from a menu — we cannot promise a pure order of any single industry. What we can do is tell you honestly whether the volume exists to weight your leads toward landscaping, before you spend anything.
Questions
What revenue do landscaping leads typically show?
$30K–$180K/month in season, far lower out of it, with advances typically landing at $20K–$75K. Every lead clears the same 7 minimums regardless of vertical.
Can I get only landscaping leads?
Not exclusively. Leads are assigned in rotation off live traffic rather than picked from a menu, so a pure single-industry order is not something we can honestly promise. We can weight your leads toward a vertical where the volume supports it, and we will tell you plainly before you order whether it does.
Why do landscaping deals get declined most often?
Four months of statements drawn entirely from the off-season, most commonly. The others worth screening for on the first call are no winter revenue and no reserve to service a daily remittance through it, equipment finance already secured across the fleet, commercial receivables on long terms with no visible collection history.
How much do the leads cost?
Leads are priced per lead across every vertical, in packs starting at 50.
Full pricing and the market context is on the buy page.
Other verticals
$30K–$180K/month, clustered at the lower end for owner-operators
$25K–$120K/month for independents
$50K–$400K/month, with a long tail above
$60K–$300K/month
$30K–$200K/month
$40K–$250K/month
$30K–$150K/month for independents, higher for multi-bay collision
$50K–$500K/month, scaling fast in either direction
$30K–$90K/month for a single location
$40K–$300K/month gross, with true margin a fraction of it
$30K–$120K/month for independents and single-location studios
$60K–$600K/month
$80K–$700K/month gross, with margin a small fraction of it